When designing restaurant menus, keep in mind that your diners’ eyes naturally gravitate toward certain parts of the menu. They will tend to focus on the top portion of the menu, which should include the highest-margin and most profitable items. The different formats of menus also have different areas where diners will focus their attention.
Three-panel, two-fold menus
The most common type of restaurant menu is a two-page design. The layout allows for strategic placement of dishes that generate the most profit. However, a three-panel, two-fold menu can accommodate a greater variety of menu items. These menus are frequently found at family style and casual restaurants.
Prix fixe menus
Prix fixe menus in restaurants are set-price, multi-course menus. They may also be called a “set meal” or a “table d’hôte” menu. They include the set price of the entire meal and may have specific cutlery for each course.
Drinks menus
You can include drinks menus on your restaurant menus with just a few simple steps. These templates allow you to customize fonts, colors, and images for a unique look. They also allow you to save your designs and update them as needed.
Price signs
Price signs are an effective way to get diners to spend more money at your restaurant. Using currency signs, as opposed to the usual numerals, helps customers understand that the price is in dollars, rather than cents. This is helpful in a number of ways, including making the menu look friendlier to customers and reducing the temptation to mentally add up the bill.
Illustrations
Illustrations on restaurant menus are a great way to add flair to the menu and give customers a fun experience. These illustrations can be used in a variety of settings, from fine dining to casual eateries. One classic example is a pizzeria, which uses a vintage-style illustration for each category of food. Using illustrations on menus can increase customer satisfaction and create favorable comments about the food.
Colors
Many designers have discovered that the color palette of a restaurant can affect the customer’s choice of food. The most popular color among Americans is blue, which promotes a calming atmosphere. However, this color does not work well with most restaurant concepts. It may be used as an accent color, but it must be used sparingly.
Fonts
Restaurant menus should use a font that captures the essence of the restaurant’s identity. You can find a variety of fonts for restaurant menus in the marketplace. These fonts are ideal for grabbing the attention of customers. They are perfect for menus, packaging, and menu boards. They come in a range of styles and impressions and will make your menus stand out.
